Category

Newsletters

Where to write, grow and get paid for your newsletter, compared on what each platform really costs.

Guides and comparisons

beehiiv

Growth-focused newsletters that want ads and paid subs without a revenue cut

NewslettersFree plan4 guides
Free up to 2,500 subscribers; paid plans from $49/mo (annual)

Kit

Creators who sell products and need automations/sequences

NewslettersFree plan7 guides
Free up to 10,000 subscribers; Creator from $39/mo

Substack

Writers who want zero upfront cost and Substack's built-in network (Notes, recommendations)

NewslettersFree plan3 guides
Free to publish; 10% of paid-subscription revenue

Ghost (Ghost(Pro))

Publishers who want their own branded site, themes and 0% revenue share

Newsletters3 guides
From $18/mo billed yearly; 0% transaction fees on paid plans

Pricing at a glance

ToolPricingFree plan / trialBest for
beehiivFree up to 2,500 subscribers; paid plans from $49/mo (annual)Yes, up to 2,500 subscribers, unlimited sendsGrowth-focused newsletters that want ads and paid subs without a revenue cut
KitFree up to 10,000 subscribers; Creator from $39/moYes, up to 10,000 subscribers, unlimited broadcasts, sell products & subscriptionsCreators who sell products and need automations/sequences
SubstackFree to publish; 10% of paid-subscription revenueYes, publishing is free at any list sizeWriters who want zero upfront cost and Substack's built-in network (Notes, recommendations)
Ghost (Ghost(Pro))From $18/mo billed yearly; 0% transaction fees on paid plansNo hosted free plan (Ghost is also open-source if you self-host)Publishers who want their own branded site, themes and 0% revenue share

Official sources, checked Nov 2026. beehiiv · Kit · Kit help · Substack · Ghost (Ghost(Pro)). Prices in USD unless shown otherwise. Vendors change pricing, so confirm on their site before buying.

The platforms

Heads up. Some links on this page are affiliate links. If you buy through them we may earn a commission at no extra cost to you. It never changes our verdicts, and prices come from official vendor pages. How we make money

#1

beehiiv

Free up to 2,500 subscribers; paid plans from $49/mo (annual)

Pros
  • 0% take on paid subscriptions (Lite and up)
  • Generous free plan (2,500 subscribers) incl. website, podcast and digital products
  • Ad monetisation and automations from Lite
Cons
  • Paid subscriptions need a paid plan
  • Price steps up with list size
  • Removing beehiiv branding needs Pro
Pricing checked Nov 2026 · official pricingTry beehiiv
#2

Kit

Free up to 10,000 subscribers; Creator from $39/mo

Pros
  • Free plan up to 10,000 subscribers
  • Selling products and paid newsletters works even on Free
  • Free migration service on paid plans
  • No sending limits on any plan
Cons
  • Automations beyond the basics need Creator
  • Price rises with subscriber count
  • 3.5% + $0.30 per sale, higher than raw Stripe
Pricing checked Nov 2026 · official pricingTry Kit
#3

Substack

Free to publish; 10% of paid-subscription revenue

Pros
  • No monthly bill at any list size
  • Built-in discovery network and app
  • Simple model, no plans or tiers to choose
Cons
  • 10% of paid revenue grows with you, it never caps
  • Stripe fees are on top of the 10%
  • Custom domain is a $50 add-on
Pricing checked Nov 2026 · official pricingTry Substack
#4

Ghost (Ghost(Pro))

From $18/mo billed yearly; 0% transaction fees on paid plans

Pros
  • 0% Ghost fee on paid subscriptions
  • White-label branding on every plan
  • Open-source, you can self-host
Cons
  • No free hosted plan
  • Paid subscriptions need Publisher or higher
  • Member limits mean price rises as you grow
Pricing checked Nov 2026 · official pricingTry Ghost (Ghost(Pro))

Free, monthly

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