Step 2 of 3 · Instagram

Your Instagram starter stack

Build a visual brand and turn followers into buyers with a link in your bio.

Your first move

Post Reels three times a week, keep your grid consistent, and put one clear offer in your bio link.

The tools, in the order to set them up

  1. Edit Reels

    CapCut

    Fast mobile and desktop editing with captions, templates and effects.

    Pricing shown in the app and on the official site. Checked Nov 2026.

  2. Posts and Stories

    Canva

    Carousels, Stories and brand templates in one place.

    Free plan; Pro and Business plans with a free trial (price shown at checkout in your currency). Checked Nov 2026.

  3. Plan and schedule

    Later

    Visual planner and scheduler built around Instagram.

    14 day free trial; Starter, Growth and Scale plans in USD (see official page). Checked Nov 2026.

  4. Captions

    Submagic

    Animated captions and B-roll for short vertical video.

    Starter $19/mo ($12 yearly), Pro $39/mo, Business $69/mo. Checked Nov 2026.

  5. Link in bio store

    Stan Store

    Sell products, bookings and courses from your bio link.

    $29/mo Creator or $99/mo Creator Pro; 0% Stan transaction fees. Checked Nov 2026.

Prices come from each vendor's official page, checked Nov 2026. Some links are affiliate links and we may earn a commission at no cost to you. How that works

Step 3 of 3 · Next step

Next step

One Idea, Six Channels

A plain English course for building a personal brand across your newsletter, LinkedIn, YouTube, Instagram, TikTok and your own website, without posting everywhere every day.

  • 34 short lessons in 8 modules
  • 6 worksheets and templates
  • A 30 day posting plan
US$20Launching soonSee what is inside
Cover of the One Idea, Six Channels course workbook

Free, monthly

The CTC Letter

One short email a month with the price changes we spot and one idea for growing your brand. Unsubscribe any time.

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