Canva
Thumbnails, carousels, Stories and brand graphics for every channel
Free plan; Pro and Business plans with a free trial (price shown at checkout in your currency)
Category
Social, video & design
Design, edit, schedule and research for Instagram, TikTok and YouTube.
Guides and comparisons
In the directory
See them in the full directoryCapCut
Editing short vertical videos for TikTok, Reels and Shorts
Pricing shown in the app and on the official site
Later
Planning and scheduling Instagram and TikTok visually
14 day free trial; Starter, Growth and Scale plans in USD (see official page)
Metricool
Scheduling and analytics across TikTok, Instagram, YouTube and LinkedIn
Free plan (20 posts a month); Starter from $20/mo, Advanced from $53/mo, depending on billing
vidIQ
YouTube keyword research and video ideas
Free plan; Boost $19/mo or $199/yr, MAX $49/mo or $468/yr (US list prices)
TokPortal
Brands and agencies that want managed TikTok and Instagram distribution
Credit based pricing, see official site
Pricing at a glance
| Tool | Pricing | Free plan / trial | Best for |
|---|---|---|---|
| Canva | Free plan; Pro and Business plans with a free trial (price shown at checkout in your currency) | Yes, Canva Free | Thumbnails, carousels, Stories and brand graphics for every channel |
| CapCut | Pricing shown in the app and on the official site | See official site | Editing short vertical videos for TikTok, Reels and Shorts |
| Later | 14 day free trial; Starter, Growth and Scale plans in USD (see official page) | 14 day free trial | Planning and scheduling Instagram and TikTok visually |
| Metricool | Free plan (20 posts a month); Starter from $20/mo, Advanced from $53/mo, depending on billing | Yes, schedule up to 20 posts a month | Scheduling and analytics across TikTok, Instagram, YouTube and LinkedIn |
| vidIQ | Free plan; Boost $19/mo or $199/yr, MAX $49/mo or $468/yr (US list prices) | Yes, 150 AI credits a month | YouTube keyword research and video ideas |
| TokPortal | Credit based pricing, see official site | No free plan listed | Brands and agencies that want managed TikTok and Instagram distribution |
Official sources, checked Nov 2026. Canva · CapCut · Later · Metricool · vidIQ · TokPortal. Prices in USD unless shown otherwise. Vendors change pricing, so confirm on their site before buying.
The platforms
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#1
Canva
Free plan; Pro and Business plans with a free trial (price shown at checkout in your currency)
Pros
- Free plan covers most beginner needs
- Templates for every channel
- Free trial of Pro
Cons
- We could only see local currency prices, so check the price for your country
- AI use is capped by plan
- Easy to look like everyone else if you only use templates
Pricing checked Nov 2026 · official pricingTry Canva
#2
CapCut
Pricing shown in the app and on the official site
Pros
- Made for short vertical video
- Templates and auto captions
- Mobile and desktop apps
Cons
- We could not confirm current prices on a public page
- Some features need a paid plan
- Watch the export settings for each platform
Pricing checked Nov 2026 · official pricingTry CapCut
#3
Later
14 day free trial; Starter, Growth and Scale plans in USD (see official page)
Pros
- 14 day free trial
- Visual planner built for Instagram
- Yearly billing gives 3 months free
Cons
- No free plan
- Extra social sets and users cost more
- AI credits are small on Starter
Pricing checked Nov 2026 · official pricingTry Later
#4
Metricool
Free plan (20 posts a month); Starter from $20/mo, Advanced from $53/mo, depending on billing
Pros
- Free plan with 20 scheduled posts a month
- One dashboard for many channels
- Built in analytics
Cons
- Paid prices vary with billing period and brand count
- Lots of features for a beginner
- Advanced analytics is an add on
Pricing checked Nov 2026 · official pricingTry Metricool
#5
vidIQ
Free plan; Boost $19/mo or $199/yr, MAX $49/mo or $468/yr (US list prices)
Pros
- Free plan to start
- Built around YouTube search data
- Works with AI assistants through MCP on every plan
Cons
- Local pricing may differ from US list prices
- Ideas still need your own angle
- Only useful for YouTube
Pricing checked Nov 2026 · official pricingTry vidIQ
#6
TokPortal
Credit based pricing, see official site
Pros
- Done for you account operations
- Covers TikTok and Instagram
- Credit pricing lets you model a test first
Cons
- A service for brands, not a creator app
- Credits are non refundable under its terms
- Check platform rules before using managed accounts
Pricing checked Nov 2026 · official pricingTry TokPortal